Leaders in innovation
The Paganini sets new standards
With this product, Tabbert created a connection to legendary times in which the premium image of the brand was created. Tabbert was known for the quality of its products. High-quality vehicles with a conservative design were built under this brand name. The difficult tightrope walk between modernity and conservative values lead to stagnation in product development and a shift towards conservatism at Tabbert. The market and customers continued to develop and the success of the brand receded. Over the course of several years, the brand started down a new path, slowly at first, and then with more confidence. The crowning act of the procession was the development of the Paganini. The presentation of this campervan make it clear that the Tabbert brand is still innovative and able to lead the market again.
Sensible model updates
This drawing was the first visualization of the Paganini. We were able to design with more consistency regarding plasticity and formal details than with all previous campervan drafts. The side view shows the sensitive handling of the traditional Tabbert side wall contours. In spite of the high degree of innovation, a very sensible update of this model was carried out.